SEO specialist working on computer

What does an SEO specialist do?

An SEO specialist is in charge of making sure that a website ranks organically in the major search engines – which are primarily Google, Yahoo and Bing. To do this, …

How to do SEO

How to do SEO: Optimize your site

Search engine optimization (SEO) involves taking action to help Google and other search engines understand your website and rank it higher. With over a billion websites on the World Wide …

laptop displaying graphs and charts

SEO Basics: Getting started

SEO is both what you see and what you don’t see. When users search for information they want to receive answers. The reason Google has become such a dominator in …