Why good SEO advice may not work
Let’s face it. There is a lot of boring, generic content on the Internet. For many years, copycat content was the top strategy taught in the SEO space. Does this …
SEO Fundamentals Every Business Owner Should Know
Jane* was in the process of adding e-commerce to her clothing store given the challenges caused by the lockdown and increased competition. Happy with her new website, she checked for …
How to Use Off-Page SEO to Build Your Traffic
SEO can be confusing. Many terms can be thrown around that make it sound like business owners need to hire a data scientist to make sense of it, but really …
On-Page SEO Tips for Driving Traffic With Content
On-page SEO is central to your success online. It refers to everything on your website (so kind of important, right?) The phrase on-page SEO is nothing to fear because you …
8 Ways to Increase Website Conversions
A conversion happens when a customer decides to take the next step with your business. In some cases, this may mean making a purchase directly from you website. In other …
Genesis Pro Review: Customize Your Website
Please note that some of the links in this blog post may be affiliate links, which means I will earn a commission if you make a purchase through those links …
WordPress Security Tips to Keep Your Business Safe
WordPress Security is comprised of many factors from your hosting to the plugins and themes that you have loaded on your site. In this post, we discuss what you can …
What Is SEO?
SEO stands for search engine optimization. This is the process of using on-page and off-page tactics to increase the visibility of your website in the search engines. SEO is an …
Ten ways to drive traffic to your blog
Many businesses have tried blogging as a traffic-generating tactic, but given up after not seeing enough Return on Investment (ROI). Blogging can help you rank in Google, but it takes …
What does an SEO specialist do?
An SEO specialist is in charge of making sure that a website ranks organically in the major search engines – which are primarily Google, Yahoo and Bing. To do this, …